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Dr . Bala Krishnamoorthy

vidwan id: 325406

Professor, Department of Business Environment and Strategy, Narsee Monjee Institute of Management Studies, Mumbai

Expertise

Publications

Total Articles 27
Books 0
Proceedings 0

Publications 1992-2022

Scopus

Citations 340
h-index 9

CrossRef

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Citations 286
h-index 9

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Honours and Awards

2012

Best Professor in Business Strategy

Dewang Mehta Business School Award
2007

Best teacher Award

Bombay Management Association
2007

Special Appreciation for contribution to placements

SVKM's NMIMS
2004

Fulbright Fellow

Fulbright Program

Professional Recognition

2013

AACSB Accreditation -SBM

Associate Dean

Bombay Management Association -BMA

Life Member

Bio

Management Studies

Personal Details

  • Female
  • Narsee Monjee Institute of Management Studies, Mumbai
  • Narsee monjee institute of management studies, V. L, Pherozeshah Mehta Rd, Vile Parle West, Mumbai, Maharashtra  - 400056
Ph.D
Other Institute 1997
PhD
Other Institute 1997
Professor 2006 – Present
Narsee Monjee Institute of Management Studies, Mumbai
Assistant Professor (Grade-II) 1997 – 2001
University of Mumbai

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Scholarly Work

IIPC AICTE Grant

Funding Agency: AICTE

Principal researcher

10 lakhs

2013 - 2015

Completed

Managerial Perceptions of Factors contributing to Competitive Advantage in the Indian Health Insurance Industry

University NMIMS
Year 2021

Factors affecting profitability in residential real estate in Mumbai

University NMIMS
Year 2023

Influence of Innovation Framework on Organizational Performance

University NMIMS
Year 2023

Strategies adopted for Green Supply Chain Management with reference to Pharmaceutical Companies in India

University NMIMS
Year 2021

Factors influencing adoption of business analytics in Indian firms

University NMIMS
Year 2022

Analysis of Business Model Types - Study of Indian Firms

University NMIMS
Year 2021

Thesis Narratives of Socially Responsible Behaviour of Indian Companies

University NMIMS
Year 2023

Impact of Strategic Agility on reputation and sustainable competitive advantage-A study of retail banks in India

University NMIMS
Year 2016

ThesisStudy of E-commerce in Medium Enterprises particular reference to Indian Manufacturing Sector

University NMIMS
Year 2018

Logistics performance, competitive capability and organizational performance: A study of the home textile sector in India

University NMIMS
Year 2017
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Scholarly Publications

 serial
Indian Journal of Marketing · 2021 Volume: 51, Issue: 10, Pages: 8-26.
Authors: Bala Krishnamoorthy , Gordhan K. Saini

Exploring the black box of competitive advantage – An integrated bibliometric and chronological literature review approach

 serial
Journal of Business Research · 2022 Volume: 139, Pages: 964-982.
Authors: Bala Krishnamoorthy , Som Sekhar Bhattacharyya , Som Sekhar Bhattacharyya
DOI 10.1016/j.jbusres.2021.10.047
43 citations
42 citations

Integrating the dialectic perspectives of resource-based view and industrial organization theory for competitive advantage – a review and research agenda

 Review
2023 Volume: 38, Issue: 3, Pages: 656-679.
Authors: Bala Krishnamoorthy , Som Sekhar Bhattacharyya , Som Sekhar Bhattacharyya
DOI 10.1108/JBIM-06-2021-0306
67 citations
47 citations

Explicating the role of emerging technologies and firm capabilities towards attainment of competitive advantage in health insurance service firms

 serial
Authors: Bala Krishnamoorthy , Som Sekhar Bhattacharyya , Som Sekhar Bhattacharyya
DOI 10.1016/j.techfore.2021.120892
37 citations
30 citations

Strategic advantage through social inclusivity: An empirical study on resource based view in health insurance firms in India

 serial
Journal of Cleaner Production · 2021 Volume: 298,
Authors: Bala Krishnamoorthy , Som Sekhar Bhattacharyya , Som Sekhar Bhattacharyya
DOI 10.1016/j.jclepro.2021.126805
19 citations
17 citations