Vidwan Image

Dr . Deepa Sethi

vidwan id: 56344

Professor, N/A, Indian Institute of Management Kozhikode

orcid 0000-0002-9709-0908 scopus 57204107339

Expertise

  • Humanities, Multidisciplinary
    • View All

Publications

Total Articles 23
Books 1
Proceedings 0

Publications 1992-2022

Scopus

Citations 601
h-index 12

CrossRef

CrossRef Icon
Citations 26
h-index 3

Google Scholar

Loading Scholar statistics...

Honours and Awards

No awards available.

Professional Recognition

No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

Bio

Managerial Communication, Humanities and Liberal Arts in Management

Personal Details

  • Female
  • Indian Institute of Management Kozhikode
  • Indian Institute of Management Kozhikode - 673570
Ph.D
Other Institute 2006
Professor 2020 – Present
Indian Institute of Management Kozhikode
Associate Professor 2015 – 2020
Indian Institute of Management Kozhikode

Related Profiles

Experts (2044+)

BRINDHA

BRINDHA C

Humanities, Multidisciplinary

Jyothi

Ms Jyothi Budida

Humanities, Multidisciplinary

Kranti

Dr Kranti Borawake

Humanities, Multidisciplinary

BANIRATNA PADHI

Humanities, Multidisciplinary

Bharati

Prof Bharati Puri

Humanities, Multidisciplinary

Braba

Dr Braba C

Humanities, Multidisciplinary

Brahmleen

Ms Brahmleen Kaur

Humanities, Multidisciplinary

Ms Briji Jose

Humanities, Multidisciplinary

Umamaheswari B

Humanities, Multidisciplinary

Smt Manjula rg Manjula rg

Humanities, Multidisciplinary

Organisations (13+)

Anindita

Dr Anindita Paul

Indian Institute of Management Kozhikode

Anubha Shekhar

Dr Anubha Shekhar Sinha

Indian Institute of Management Kozhikode

Dr Aishwarya Ramasundaram

Indian Institute of Management Kozhikode

Dr Anita Kerai

Indian Institute of Management Kozhikode

Dr Chitwan Lalji

Indian Institute of Management Kozhikode

Dr Payal Anand

Indian Institute of Management Kozhikode

Leena Mary

Dr Leena Mary Eapen

Indian Institute of Management Kozhikode

Dr Geetha M

Indian Institute of Management Kozhikode

Priya Nair

Dr Priya Nair Rajeev

Indian Institute of Management Kozhikode

T

Dr T Sunitha

Indian Institute of Management Kozhikode

Scholarly Work

No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

No Data Found

There is currently nothing to display here.

Scholarly Publications

Does digital footprint act as a digital asset? – Enhancing brand experience through remarketing

 serial
International Journal of Information Management · 2019 Volume: 49, Pages: 142-156.
Authors: Deepa Sethi
DOI 10.1016/j.ijinfomgt.2019.03.013
103 citations
3 citations

Ties that bind tourists: embedding destination motivators to destination attachment: a study in the context of Kumbh Fair, India

 serial
Asia Pacific Journal of Tourism Research · 2018 Volume: 23, Issue: 12, Pages: 1160-1172.
Authors: Deepa Sethi , Hemraj Verma , Sahiba Sharma
DOI 10.1080/10941665.2018.1528992
24 citations

Self-facilitation framework for developing soft skills – FSIAR

 Article
2018 Volume: 32, Issue: 6, Pages: 5-7.
Authors: Deepa Sethi
DOI 10.1108/DLO-04-2018-0044
1 citation

Are emojis fascinating brand value more than textual language? Mediating role of brand communication to SNS and brand attachment: An insight from India

 Article
2018 Volume: 23, Issue: 4, Pages: 648-670.
Authors: Deepa Sethi , Hemraj Verma
DOI 10.1108/CCIJ-03-2018-0036
51 citations
5 citations

Brand Authenticity and Brand Attachment: How Online Communities Built on Social Networking Vehicles Moderate the Consumers’ Brand Attachment

 Article
2019 Volume: 8, Issue: 2, Pages: 87-103.
Authors: Deepa Sethi , Hemraj Verma
DOI 10.1177/2277975219825508
51 citations